We disseminate the latest and accurate tourism information through customer-friendly services.We organise effective promotional programmes in relation to tourism both internationally and locally.We develop tourism-related activities that can attract increased tourist spending.We provide professional help to local and international tourism players in various tourism-related promotional activities.We cooperate with Government departments, private sectors, non governmental organisations (NGOs) and tourism industry players in Malaysia and overseas when coordinating tourism activities.We encourage the general public and Malaysian permanent residents to vacation within the country.