VISION :To achieve and maintain industry leadership through innovation and continuous Improvement and by delivering premium quality products, providing excellent costumer service, generating high profitability and implementing good corporate governance. MISION :To offer quality and innovative products, excellent customer service and value- added for investors.To maintain optimum profitability and return on investment.To maximaze the potential of staffs and care for their wefare and career development.To develop projects that complement to the environtment and create a better living and working standard.