Sales Supervisor Sulawesi Tenggara (Kolaka)

Key Responsibilities

• Lead and supervise the General Trade (GT) sales team to achieve sales targets and distribution objectives.

• Develop and implement effective GT sales strategies based on territory potential and market conditions.

• Manage and expand distribution coverage across traditional markets, wholesalers, retailers, and other GT outlets.

• Monitor daily sales activities, customer visits, order achievement, outlet coverage, and distribution.

• Identify new business opportunities and expand the customer base within the assigned territory.

• Build and maintain strong relationships with distributors, wholesalers, retailers, and key customers.

• Monitor product availability, stock levels, and distribution to ensure optimal market coverage.

• Analyze sales performance, market trends, competitor activities, and territory potential.

• Conduct regular field visits and provide coaching and guidance to Sales Representatives.

• Prepare sales reports and provide insights and recommendations to management.

• Ensure sales activities comply with company policies, procedures, and commercial guidelines.

Requirements

• Minimum D3/S1 in Management, Marketing, Business, or a related field.

• Minimum 2–3 years of experience in General Trade / Traditional Trade sales, preferably in FMCG, Food & Beverage, or Consumer Goods.

• Experience managing a sales team is preferred.

• Strong understanding of GT distribution, territory management, outlet coverage, and sales execution.

• Strong leadership, communication, negotiation, and analytical skills.

• Target-oriented, proactive, and able to work independently in a dynamic environment.

• Willing to conduct frequent field visits within the assigned territory.