Vision :To become the best source for Japanese entertainment across Asian countries, using the latest cutting edge technologies. We greatly value and respect ideas and creativity by providing only the original. We strive for excellence in every project and conduct our businesses with honesty and integrity. More than a mere customer, we consider our user as a friend to walk together and support each other with.Mission :Provide entertaining Japanese programmes of high-quality through broadcast syndications and online streaming.Provide latest news on Japanese Culture through printed, broadcast and online media.Provide popular, high-quality merchandises from Japan, matched with the best price through a reliable online store.Provide the best experience of Japanese Culture through workshops, clubs, shopping mall events, meet-and-greet sessions and Japanese festivals.Conduct surveys regularly to understand the wishes, needs and opinions of users.Review our service quality on a regular basis in order to bring about user satisfaction.