PT. INTI DUFREE PROMOSINDO is the biggest retailer shop in Indonesia, operated under full support of the internationally renowned Duty Free Shoppers (DFS). The company focused its resources and energies towards developing its retail business in order to maintain its pre-eminent position as the most well-recognized and biggest duty-free operator in Indonesia.HistorySince its incorporation in 1978, PT Sona Topas Tourism Industry’s business activities have cantered around domestic and international travel related services. Many tourists take the opportunity to do a bit of duty free shopping during their holiday was back grounded the company led to setting up a chain of duty-free outlets through two subsidiaries, PT. INTI DUFREE PROMOSINDO (IDP) in 1990 and PT. Arthamulia Indah (AMI) in 1993.For the first time PT. INTI DUFREE PROMOSINDO was located in Jl. Raya Kuta 84 Kuta – Bali, because over the last few years, this retailing operation has been extremely successful, encouraging and consequently the company is now better known as a duty-free operator in Indonesia rather than as one of the leading travel agents in the country, which proved in March 1997 the company legally had been moved and operating in Bali Galeria, the long awaited one-stop shopping center in the city’s busiest spot Jalan By Pass Ngurah , Kuta. Bali Galeria is a modern shopping mall with a tropical architecture and the largest shoppers paradise for tourist in Bali. It comprises two main buildings occupying an area of 6 hectares. The first building is a two storey shopping center facing the main road occupying a total of 15,000 square meters. In this building, visitors can find IDP’s largest duty-free shop. Next main building functioned as mall, located in the Bali Galeria Complex behind the duty-free outlet which belongs to PT. INTI DUFREE PROMOSINDO (IDP), is the largest such outlet in the Asia-Pacific region and indeed the worldProduct & ServicesPT. Inti Dufree Promosindo outlets offer a wide range of merchandise ranging from world class designer goods to high quality local products. The company has selected a full range of suitable products and constantly aims to offer the right kind and mix of products to the customers. The company conducts in-depth research into current trends and tastes and preferences of customers who hail from varying ethnic and economic backgrounds.